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Keywords: Technology import
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2019) 53 (2): 224–256.
Published: 15 January 2019
...Kui Wang; Wang Tao Purpose The purpose of this study is to advance and test the idea that product exports and technology imports are complementary cross-border learning approaches for emerging market firms’ innovation performance. In addition, this paper also seeks to search for contextual...
