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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (1979) 13 (8): 309–336.
Published: 01 August 1979
... organizational conflict and suboptimization when separated from the sales or marketing functions. © MCB UP Limited 1979 Terms and conditions Marketing Credit control Salesforce Benefits | 309 Terms of Sale: Theory and Practice by R. A. Hill Over the pastfifteenyears aggregate investment...
