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Keywords: Theory of reasoned action
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2022) 56 (11): 2978–3006.
Published: 08 March 2022
... orienting generation Z’s stressful eating indulgence even though they have higher healthy lifestyle understandings. Obesity Generation Z Stressful eating Theory of reasoned action Pure impulse buying Law of effect Stress and obesity have been linked according to Tomiyama (2019) via many...
