... Consumer attitudes Surveys United Kingdom 92 | Bank Marketing Weekly Cash-Paid Workers: Attitudes and Behaviour with Regard to Banks and other Financial Institutions by Barbara R. Lewis INTRODUCTION The largest potential market segment to which the clearing banks are increasingly turning...

... was gained. © MCB UP Limited 1978 Cost/benefit analysis Export Quantitative techniques United Kingdom | 451 Measuring the Gains from Government Export Promotion by Dr. Tom Pointon This article reports thefindingsof thefirstacademic study in a marketing area of increasing importance...