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Keywords: Urban environment
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (1975) 9 (2): 117–128.
Published: 01 February 1975
... as a nascent, largely misunderstood function in urban public transport management. © MCB UP Limited 1975 Urban environment Passenger transport Organizational performance Marketing environment | 117 Some Organisational Problems Facing Urban Passenger Transport Marketing* by P. J. Hovell and W...
