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Keywords: User misbehaviours
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Journal Articles
Journal:
European Journal of Marketing
European Journal of Marketing (2023) 57 (13): 111–151.
Published: 11 July 2023
...Maja Golf-Papez; Barbara Culiberg Purpose This paper aims to examine the types of user misbehaviours in the sharing economy (SE) context. SE offers a fruitful study setting due to the scope of potential misbehaviour and the expanded role of consumers. Design/methodology/approach The study drew...
