Keywords: Worldwide web
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Journal Articles
European Journal of Marketing (2010) 44 (3-4): 515–538.
Published: 06 April 2010
... was provided by Harris Interactive phone survey. Joseph Ben‐Ur can be contacted at: benurj@uhv.edu © Emerald Group Publishing Limited 2010 Market surveys Elections Worldwide web Newspapers Individual behaviour United States of America What would political candidates, party...
Journal Articles
European Journal of Marketing (2009) 43 (9-10): 1140–1153.
Published: 18 September 2009
...” between the online consumer and the online interface, which will be reflected by a negative shopping outcome. Thus, we propose: Electronic commerce Retailing Worldwide web Consumer behaviour Atmospherics in the conventional store attracts a lot of interest from academics who examine...
Journal Articles
Journal Articles
Journal Articles
European Journal of Marketing (2005) 39 (1-2): 87–109.
Published: 01 January 2005
... that a greater segment of interactive expertise may have accepted a view that subtle but important cultural differences exist across Europe, in terms of the use, selection and participation in web site‐based marketing. Brands Marketing communications Multinational companies Worldwide web Standardization...

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