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Keywords: Marketing
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Journal Articles
European Journal of Management and Business Economics (2024) 33 (4): 429–444.
Published: 02 May 2024
... labelling but not within the food sector or a specific research domain. In contrast, Maesano et al. (2019) exclusively studied the wine sector. This gap prompts overarching questions to be addressed. Eco-label Food Sustainability TCCM Bibliometric analysis Marketing 生態標籤 食物 可持續性...
Includes: Supplementary data
Journal Articles
European Journal of Management and Business Economics (2017) 26 (3): 347–366.
Published: 02 October 2017
...Arnaldo Mario Litterio; Esteban Alberto Nantes; Juan Manuel Larrosa; Liliana Julia Gómez Purpose The purpose of this paper is to use the practical application of tools provided by social network theory for the detection of potential influencers from the point of view of marketing within online...
