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Keywords: Online repurchase intention
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Journal Articles
European Journal of Management and Business Economics 1–19.
Published: 10 October 2025
...Ganesh Dash; Justin Paul; Shalini Aggarwal; Majed Alharthi Purpose In the last few years, marketers have focused more on repurchase intention than on traditionally targeted purchase intention. This study examines the various determinants of online repurchase intention in this context, building...
