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Keywords: Tourism industry
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Journal Articles
Airports are the backbone of the UK tourism sector and AI will be a key component of marketing initiatives
Open Access
European Journal of Management Studies (2025) 30 (2): 139–163.
Published: 21 August 2025
...Lázaro Florido-Benítez Purpose This research aims to evaluate the relevance of airports to the UK tourism industry, where they are a fundamental factor in the revitalisation of the economies of Great Britain and Northern Ireland. Design/methodology/approach The primary indicators chosen...
