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Keywords: ChatGPT Plus
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Journal Articles
Journal:
The Electronic Library
The Electronic Library 1–22.
Published: 27 August 2026
...Bich Ngoc Nguyen Purpose This study aims to compare the explanatory power of three influential theoretical frameworks in post-adoption research for understanding users’ continuance intention toward ChatGPT Plus. The three models are the Technology Acceptance Model ( TAM ), the Expectation...
