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Keywords: Publishing-related entities
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Journal Articles
Entity influence and interactive relationship: the use of social media by publishing-related entities
Available to Purchase
Journal:
The Electronic Library
The Electronic Library (2021) 39 (1): 152–168.
Published: 05 April 2021
...Yanni Yang; Yue Zhang; An-Ling Xiang Purpose The purpose of this paper is to explore factors influencing social media usage effectiveness of publishing-related entities and discuss the differences between publishing-related individuals and organizations in their usage of social media...
