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Keywords: Fair fashion
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Journal Articles
Journal:
Emerald Open Research
Emerald Open Research (2023) 1 (4)
Published: 20 May 2021
... herein combines these two topics and examines the portrayal of gender in the external marketing communication of the fair fashion label ARMEDANGELS. By analysing individual Instagram publications, the case study identifies how the topic is generally portrayed on the company’s channel. Furthermore...
