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Keywords: Pull vs push strategy
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Journal Articles
Developing a transformational digital strategy in an SME: the role of responsible management
Open Access
Journal:
Emerald Open Research
Emerald Open Research (2023) 1 (12)
Published: 04 February 2022
... of the Creative Commons Attribution Licence, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. Responsible management SME Digital strategy Porter's generic strategies Pull vs push strategy University of Brighton 10.13039...
Includes: Supplementary data
