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Keywords: SME
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Journal Articles
Developing a transformational digital strategy in an SME: the role of responsible management
Open Access
Journal:
Emerald Open Research
Emerald Open Research (2023) 1 (12)
Published: 04 February 2022
...Paul Levy; Joe Morecroft; Mona Rashidirad Based on the case study of an SME company in the United Kingdom (which we will call SweetStar Cloud), this paper examines the attempts of the company to achieve significant strategic change. The company is attempting to move from being a tradition managed...
Includes: Supplementary data
