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Keywords: Job and organization information
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Journal Articles
Still not using Instagram? Exploring paths of Gen Z job seekers' intention to apply through a mixed-method approach
Available to Purchase
Journal:
Employee Relations
Employee Relations: The International Journal 1–21.
Published: 26 May 2026
... utilizing Instagram for recruiting. Design/methodology/approach We conducted a mixed-method study to investigate the dual mechanisms underlying attraction to organizations (affective route) as well as job and organization information (cognitive route) through a survey and semi-structured interviews...
