...Rajwinder Kaur; Bhajan Lal; Jyoti Verma Purpose This study aims to systematically explore the role of social media in shaping Employer Branding ( EB ) by consolidating existing research. It investigates how social media platforms enhance EB , support talent acquisition, inform digital...

... organizations deploy job postings without immediate hiring intent within social media–based recruitment systems. Practitioner surveys, industry reports, and documented recruitment practices are used selectively as contextual indicators rather than as empirical tests. The analysis develops a multi-level...

... and skill sets, with a particular focus on the strategic role of social media platforms in talent acquisition and workforce intelligence. Design/methodology/approach Drawing on 18,947 unique AI-related job postings collected from LinkedIn during the first three quarters of 2024, the study leverages...

...Mahmut Demir; Yusuf Günaydın Purpose This study aims to determine the influence of candidate employees' social media accounts (SMAs) on human resource (HR) professionals' hiring decisions as a job application reference in the tourism industry. Design/methodology/approach Using a qualitative...

...Daina Bellido de Luna Purpose This paper explores the ways in which a range of company-level trade unions based in Chile's food manufacturing industry engage with Internet technologies and social media. Design/methodology/approach The research has a qualitative methodology with 69 semi...

...Kaisa Pekkala; Tommi Auvinen; Pasi Sajasalo; Chiara Valentini Purpose This study focuses on managers' perceptions of employees' communicative role in social media, and explores the changes in the contractual nature of employment relations in mediatized workplaces in which the boundaries...

... in countries where there are more social media restrictions. This study aims to explore how the use of social media can influence employee engagement and productivity in the workplaces of public sector hospitals. Design/methodology/approach The study follows a social constructivist approach to understand...

...Mattia Martini; Dario Cavenago; Elisabetta Marafioti Purpose This paper explores the use of social media (SM) in Human Resource Management (HRM). Building on the configurational approach, the study investigates the existence of different configurations of social e-HRM, their consequences...

... in the workplace and social capital. Design/methodology/approach Using an online survey, the authors recruited 152 female student workers using an opportunity sampling approach. Findings Participants who used social media at work (n=112) reported higher social capital overall than participants who...

... approach, this study presents a conceptual framework with mentoring, strategic leadership, social media, and knowledge sharing as its key constructs to retain Generation Y employees. Findings Mentoring, strategic leadership, social media, and knowledge sharing have a great potential to foster...

...Michaël Opgenhaffen; An-Sofie Claeys Purpose The purpose of this paper is to examine employers’ policy with regard to employees’ social media use. Specifically, the authors examine the extent to which employers allow the use of social media in the workplace, what opportunities can be related...

... are responsible for how they digitally represent themselves on social media sites. Although a profile template is provided on Facebook with prompts for different kinds of personal information (e.g. quotations, political affiliation, music, education, etc.), users have considerable freedom to provide...