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Hotels and restaurants have always faced a managerial dilemma. Each must present, through members of staff, a warm and friendly welcome to guests; each is, however, also a business which must be operated efficiently if it is to survive. Because, historically, it has primarily been a range of social and vocational skills that have been required to run such a business, neither employees nor customers readily see the need for a range of applications of computer technology to be used in this hospitality industry.

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