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Outlines the development of business enterprises in Zhejiang Province and explains the need for enterprise management. Describes the background in setting up the Zhejiang University – The Hong Kong Polytechnic University International Executive Development Centre. Explains the design and the rationale behind the Higher Diploma in Enterprise Management offered by the PolyU at the China Outposts and describes the programme aim and objectives, design, structure and operations. Also discusses the challenges encountered and concludes with an implication for management educators in mainland China.

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