...Bee Lian Song; Kim Lian Lee; Chee Yoong Liew; Ree Chan Ho; Woon Leong Lin Purpose The aim of this study is to examine the experiences of business students on case method coaching for problem-based learning and its influence on student engagement and learning performance in the context...

... be contacted at: rwhall@usc.edu 04 01 2021 06 04 2021 15 04 2021 27 04 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Entrepreneurship Innovation Students-as-Partners Student engagement Commercialization Transformation...

... 2021 22 04 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Marketing education Non-marketing majors Student engagement Academic performance Bloom's Taxonomy Marketing has become a popular major for students in higher...

...Patricia Yin Yin Lau; Christina Kwai Choi Lee; ChyeKok Ho Purpose The purpose of this paper is to explore how university fieldtrips progressively deepen student engagement, and explain that stage-by-stage using the organismic integration theory. Design/methodology/approach Using reflective...

... educators can teach non-specialist marketing to students with non-marketing and non-business backgrounds. This viewpoint solves this research problem, by discussing the best ways that academics can maximise such students’ engagement. It is proposed that the main way that non-marketers can be engaged...

... by allowing students to clarify the ambiguity of concepts learnt in class and create a sense of connection with their lecturers which leads to better student engagement and hence improved learning outcomes. Originality/value The authors highlight the evidence of effective usage of IM tool by university...

... institutions are yet to exploit its full advantage for better student engagement. Originality/value One key characteristic of this generation is that they are very education oriented. Due to the relative freshness of the approach in India and fairly restricted use in the Indian higher education system...

... helped them consolidate the existing knowledge and skills, further develop relevant professional skills, shape their career paths, and change their learning attitudes and behaviors. The analysis also indicated that student engagement and the extent to which they are involved in tasks during...

... policies of social engagement and student employability are in conflict with each other and to identify the implications of this for the University of Brighton, the research site in this project and a case study for this paper. Higher education Student engagement Affective education Consumerism...