Keywords: Interactivity
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Journal Articles
Journal: Foresight
Foresight (2025) 27 (1): 169–199.
Published: 31 October 2024
... the development of metaverse retailing. This paper identifies the ways that luxury fashion brands can leverage in the metaverse retailing and gives insights to practitioners in the luxury fashion industry who are planning to launch metaverse retailing. Metaverse retailing Luxury fashion brands Interactivity...

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