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Keywords: Author readiness
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Journal Articles
Global Knowledge, Memory and Communication (2020) 69 (6-7): 427–442.
Published: 11 February 2020
...Emmanuel Chukwunonye Ifeduba Purpose The purpose of this study is to examine the extent of production of digital book titles and deployment of e-promotion and how they correlate with school, library, bookshop, consumer and author readiness, with a view to enhancing publishers’ understanding...

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