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Journal Articles
The evolution of shopping: a systematic review of social commerce and consumer insights
Available to Purchase
Global Knowledge, Memory and Communication 1–22.
Published: 05 December 2025
...Bhawika Batra; Amit Sharma; Sheela Narang Purpose The purpose of this study is to examine and develop an understanding of Social Commerce (S-Commerce) by analysing articles and propose a framework by identifying the factors influencing consumer decisions in S-Commerce. Design/methodology...
