...Devkant Kala; Dhani Shanker Chaubey; Pankaj Chamola Purpose The use of chatbots has rapidly increased worldwide. However, research exploring the factors that influence user satisfaction and continuance intention, particularly in the banking sector, remains limited. This study aims to address...

... influence and satisfaction directly impact users’ continued intention to use telemedicine services. These factors underscore the importance of both individual perceptions and external influences in shaping intention to continue to use telemedicine services. Practical implications The results show...

... subsequently impact their continuance intention has been investigated. The study proposes a research model based on customer value and habit theory. Design/methodology/approach The study proposes a research model based on customer value and habit theory. The data collected during (n = 192...

.../value This study uses the SOR model to determine the relationships among OTT platform characteristics, hedonic value, attitude, satisfaction and continuance intention. Jun Zhou Thong can be contacted at: junzhou_9@hotmail.com 09 03 2024 10 06 2024 22 07 2024 © 2024 Emerald...