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Keywords: Hedonic
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Journal Articles
Global Knowledge, Memory and Communication (2026) 75 (5-6): 2371–2393.
Published: 14 August 2024
... (remote location and fast delivery, product choice and availability, comparative price and discounts and customer service), hedonic (aesthetics of the e-retailer store) and both utilitarian and hedonic (mobile-friendliness and user interface and interactivity). Research limitations/implications...
