Keywords: Library services marketing
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Journal Articles
Library Review (2010) 59 (2): 141.
Published: 02 March 2010
...‐on guide to publicity methods, it is a useful addition to the literature. © Emerald Group Publishing Limited 2010 --> Library Library services marketing Library services Loreen S.   Phillips . Cruise to Success: How to Steer Your Way Through the Murky Waters of Marketing...

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