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Keywords: Nongovernmental organizations
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Journal Articles
Factors affecting social media adoption in non-governmental organisations in disaster preparedness phase: insights from the technology-organization-environment framework
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Global Knowledge, Memory and Communication (2024)
Published: 01 October 2024
...Gaurav Kabra; Mayank Dhaundiyal Purpose Numerous prior studies highlight the importance of social media adoption (SMA) in nongovernmental organizations (NGOs) in the disaster preparedness phase (DPP). However, in India, social media is underused by NGOs in their attempts to mitigate the adverse...
