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Keywords: Prospect theory
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Journal Articles
Journal:
Grey Systems: Theory and Application
Grey Systems: Theory and Application (2016) 6 (1): 64–79.
Published: 01 February 2016
... on grey target and prospect theory. Design/methodology/approach – First, the sequencing and distance between two grey numbers are introduced. Then, a linear operator with the features of the “rewarding good and punishing bad” is presented based on the grey target given by decision maker...
