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Keywords: Marketing strategy
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Journal Articles
New developments in hospital management
Available to Purchase
Journal:
Health Manpower Management
Health Manpower Management (1995) 21 (5): 32–35.
Published: 01 October 1995
... birth to alternative forms of health care delivery. All these conditions have resulted in decreased revenue and increased competition for hospitals. Focuses on what hospitals have done to adapt to these changing conditions: cost containment, marketing strategies, and human resource management, since...
Journal Articles
Strategic aspects of the purchasing process in the Finnish hearing instruments business
Available to Purchase
Journal:
Health Manpower Management
Health Manpower Management (1995) 21 (2): 24–36.
Published: 01 April 1995
... the brand. © Company 1995 Competitiveness Data processing Decision making Finland Health care Information technology Marketing strategy Product quality Purchasing Technological innovation Instead of approaching the process as an external process with emphasis on external...
