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Purpose

Blogs (a term that is short for weblogs) are one mean of getting public opinions about important topics. Several techniques could be used to reveal important views and directions from the analysis of blogs posted on the internet. The paper investigates issues concerning blogs.

Design/methodology/approach

The paper applies a methodology to investigate blogs on domains of software design patterns and integration solutions within information technology community.

Findings

The methodology developed and implemented is an end‐to‐end approach to the collection, cleansing and analysis of bloggers posts.

Originality/value

While the paper addresses a specific sector of bloggers, the methodology and templates used could be implemented and further improved for use with any other bloggers segment.

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