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Purpose

E‐marketplaces have recently become a popular internet‐based e‐commerce application. Despite extensive research on this topic, there has been limited work in the realm of e‐marketplace security. This paper aims to discuss the role of e‐marketplace risks and controls in seven e‐marketplace firms.

Design/methodology/approach

The authors have identified four types of risks and controls of e‐marketplaces namely; technological, economical, implementation, and relational. Seven e‐marketplace firms from a cross‐section of industries were chosen.

Findings

The research suggests that the type and extent of risks, as well as the type of industry and the products the firm sells, have a direct correlation with the method of e‐commerce application implemented for e‐marketplace.

Originality/value

The findings contribute to a risk control framework in e‐marketplace participation which will increase the awareness of security in e‐marketplace participation.

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