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Keywords: Gain frame
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Journal Articles
Effects of gain-loss-framed messages on virtual reality intervened fitness exercise
Available to Purchase
Journal:
Information Discovery and Delivery
Information Discovery and Delivery (2022) 50 (4): 374–386.
Published: 14 December 2021
... prove advantageous over loss-appealed/framed in performing VR intervened exercises. A bootstrapped (method) mediation analysis confirms higher positive effects of gain-framed messages upon intentions to use VR intervened fitness exercise. VR intervened fitness exercise was strongly and positively...
