... A mixed-method approach was used in this study. Quantitative data were collected from a convenience sample of 339 students of the target university using a questionnaire survey method. On the other hand, qualitative data were collected from four purposively selected website experts and a representative...

... analytics Insurance adoption Mixed-method approach In the era of big data and machine learning (ML) for insurance prediction, businesses have proactively adjusted their models to excel in this data-centric environment driven by the proliferation of digital technologies (Barry and Charpentier, 2020...