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Keywords: Privacy and ethics
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Journal Articles
Rajeev Kumar, Preeti Aneja, Ranjana Jadaun, P. B. Narendra Kiran, Neha Saxena, Shubham Saxena, Priyank Kumar Singh, Arun Kant Painoli
Journal:
Information Discovery and Delivery
Information Discovery and Delivery (2026) 54 (1): 35–49.
Published: 10 January 2025
... Publishing Limited Licensed re-use rights only Metaverse Marketing strategies Privacy and ethics Research agenda The metaverse is emerging as a transformative platform for marketing, offering immersive experiences and new opportunities for consumer engagement. In an age characterized...
