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Keywords: Escapism
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Journal Articles
Journal:
IIMT Journal of Management
IIMT Journal of Management (2026) 3 (1): 39–57.
Published: 03 February 2026
...Preeti Baghel; Sujit Kumar Dubey Purpose Drawing on self-determination theory (SDT), this study aims to investigate the effect of mall entertainment elements in predicting consumer behaviour. In addition, it examines the mediating effect of escapism and leisure relaxational satisfaction...
