Keywords: Big vs non-Big 4 auditors
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Journal Articles
International Journal of Accounting and Information Management (2025) 33 (4): 601–623.
Published: 25 April 2025
.... These signaling effects play a crucial role in shaping investor perceptions and the overall impact of AFR on firm value. Firm value Audit firm rotation Big vs non-Big 4 auditors Nonauditing services The connection between audit firm rotation (AFR) and firm value stands as a paramount focal...

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