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Keywords: Commercial viability
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Journal Articles
International Journal of Accounting and Information Management (2014) 22 (4): 321–338.
Published: 30 September 2014
...Chuan-Hoo Tan; Yan Li; Chee Wei Phang; Juliana Sutanto; Chuan-Hoo Tan; Jan Ondrus Purpose – The purpose of this article is to outline a conceptual framework on mobile applications that support social interactions among users to warrant commercial viability of such applications. Design...

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