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Keywords: Product differentiation
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Journal Articles
International Journal of Accounting and Information Management (2025) 33 (1): 144–168.
Published: 28 November 2024
...., 2005) to examine how this competition can be managed over time. Third, our findings indicate that there is a significant potential for third-party sellers to leverage CRs when adopting an online marketplace. The online marketplace displays a long tail in product differentiation (Shopova, 2021...
