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This paper describes how the communication of colour specifications between designers and technical production personnel has been improved using calibrated colour and digital networking. The electronic colour communication system known as “Imagemaster”™ is described in which both colour and texture are quantified by calibrated variables. Colour is calibrated by reference to CIE colour co‐ordinates. Imagemaster also uses and if necessary generates a reflectance curve for each object on the screen for use as a production colour specification. A novel colorimetric model of textile textures based on image content is described, which can be used to predict the independent effect of texture as a distinct component of overall colour appearance. Close electronic collaboration between all those contributing to design, product development and production is described. Savings in the complexity, cost and lead‐time for achieving correct colour and technical specifications are reported.

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