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Keywords: Apparel label
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Journal Articles
Investigating consumer behaviour for environmental, sustainable and social apparel
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International Journal of Clothing Science and Technology (2021) 33 (3): 336–352.
Published: 13 October 2020
...Kerri Byrd; Jin Su Purpose The purpose of this study is to investigate consumers' perceptions of and consumer behaviour towards apparel labels and environmental, sustainable and social apparel. Design/methodology/approach Quantitative research was conducted, and empirical data were collected...
