Keywords: Identity
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Journal Articles
International Journal of Culture Tourism and Hospitality Research (2015) 9 (1): 6–21.
Published: 02 March 2015
... facilities and services that suit Arab tourists specifically, such as prayer rooms in hotels and halal food (Sulaiman, 2010). Marketing Image Arab Destination Identity Tourist Tourism marketing and the shaping of destination image is critically important, playing an integral role...

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