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Keywords: Tourism factories
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Journal Articles
International Journal of Culture Tourism and Hospitality Research (2015) 9 (3): 261–277.
Published: 03 August 2015
... tourists at the three selected tourism factory sites. The results may not be generalized beyond this population. Third, overall satisfaction, intention to re-participate and willingness to recommend were all measured by a single question. The use of a single-item measure may cause the measurement error...
