Keywords: Co-creation
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Journal Articles
International Journal of Entrepreneurial Behavior & Research (2023) 29 (2): 328–353.
Published: 02 February 2023
... product co-design, co-creation, co-promotion and value use; (2) relational properties, characterised by the exchange relationship built on mutual trust and friendship; (3) informational properties, characterised by exchange of relevant, timely information; and (4) temporal properties, according...

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