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Keywords: Field experiment
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Journal Articles
International Journal of Entrepreneurial Behavior & Research (2016) 22 (6): 958–983.
Published: 05 September 2016
... to conduct a field experiment in particular, more field experimentation is recommended. It can be proposed that effects established in laboratory or artefactual settings should be replicated in a realistic field experiment (e.g. Douglas and Shepherd, 2002 ; Macko and Tyszka, 2009). This allows research...
