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Keywords: L21
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Journal Articles
International Journal of Entrepreneurial Behavior & Research (2022) 28 (7): 1751–1772.
Published: 02 August 2022
...-commerce Digital marketing TOE framework L21 M15 O33 The issue of digital entrepreneurship and digital transformation has attracted lots of research interest (Kraus et al., 2019 ; Ladeira et al., 2019 ; Nambisan et al., 2019 ; Vial, 2019 ; Upadhyay et al...
