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Keywords: Roma
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Journal Articles
L’instant Taittinger: a champagne family house in its chronotope
Available to Purchase
International Journal of Entrepreneurial Behavior & Research (2024) 30 (9): 2275–2303.
Published: 23 June 2023
... lives Homeless Roma Migrants “L’instant Taittinger” refers to the world-famous advertising campaign for Taittinger champagne, evoking a universal, celebratory moment when time is somehow suspended. This image is associated with the Taittinger family who serves as ambassadors of their products...
