Keywords: Community attachment
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Journal Articles

Examining antecedents of residents’ support for the European Capital of Culture project – event’s sustainability perception, emotional solidarity, community attachment and brand trust

Ivana Šagovnović, Tatjana Pivac, Sanja Kovačić
Journal: International Journal of Event and Festival Management
International Journal of Event and Festival Management (2022) 13 (2): 182–202.
https://doi.org/10.1108/IJEFM-02-2021-0009
Published: 10 January 2022
... of emotional solidarity in shaping local people’s support for the ECoC event development. Besides, findings show the positive effect of residents’ community attachment and ECoC brand trust in predicting their supportive attitudes for the event development. Finally, results highlight which areas of the event’s...
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