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Keywords: Digital innovation
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Journal Articles
International Journal of Event and Festival Management (2021) 12 (4): 437–453.
Published: 13 September 2021
... of coronavirus disease 2019 (COVID-19) have accelerated digital innovation in a range of events and festivals. This provides an opportunity to examine the evolving role of Shows in the rural economy and the innovation processes that have emerged. As well as presenting original insights into rural innovation...
