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Keywords: Event support intention
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Journal Articles
International Journal of Event and Festival Management (2025) 16 (2): 247–264.
Published: 07 April 2025
.... Design/methodology/approach A survey was conducted among 592 local residents of Rongjiang County, China. Structural equation modeling was used to test the effect of perceived social impacts on event support intention. Multi-group analysis was used to explore the moderating roles of community identity...
