...Mervi Luonila; Maarit Kinnunen Purpose To make sense of the relationship between the festival attendance and the aims in arts festival management, the purpose of this paper is to explore the key characteristics for success and analyze the perceptions of the future in arts festival productions...

...Leonie Lockstone, Martin Robertson, Olga Junek; Ian Yeoman Purpose – In order to understand the future of organised events and festivals it is necessary to understand the patterns of change associated with their consumption. This viewpoint paper identifies ten significant consumer trends derived...